Our vision

INTAGE Inc. was founded in 1960. Today, it operates as part of the INTAGE Group, which holds the No.1 position in marketing research and insights across Asia*. With a global network of offices in nine countries, we help clients succeed in both domestic and international markets by offering a wide range of marketing solutions that support businesses and organizations across industries.
With our business vision, “Create Consumer-centric Values,” we work to support our clients through deep understanding of people’s lives and advanced use of data —ultimately contributing to the well-being of people and society at large.

*Source: “ESOMAR’s Global Top-50 Insights Companies 2024” (based on Group consolidated sales)

Origin of the company name

We changed our company name to INTAGE in 2001 as we conceived the 21st century is the “Age of Intelligence” and we wanted to be a force in exploring and developing this new age.

*Old company name: Social Research Institute

Thoughts behind the corporate logo

Our logo, INTAGE’s corporate symbol, is a design based on “c-h-i” which is a Chinese character in the tensho style (engraving style) meaning “Intelligence.”
The left-hand side represents an “arrow” used to make a pledge and the right-hand side represents a “vessel” used to store the benediction (a prayer of blessing).
It means to confirm what should be done by “giving the benediction and making a pledge” i.e. “come to know or realize.”
Upholding this logo, a symbol of “Intelligence,” we will pursue our mission the “Creation of intelligence pioneering the future of the global community.”