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1. March 13, 2026

   Column IND

   The Values and Lifestyle of India’s Generation Z Part 1: What Are the Values of India’s Generation Z?
2. March 4, 2026

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   【Indonesia】Check Instagram Before Starting a Business in Jakarta: The Power of Jastip (Personal Shopping Service)
3. January 29, 2026

   Column CHN

   2025 Edition｜What is Real Life in China? Daily Habits and Current Trends Marketers Should Know
4. January 29, 2026

   Column USA

   What’s the average American’s life like? Understanding the “average” of America’s diversifying consumers
5. January 29, 2026

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   How Do “Marriages” Differ Across Asian Countries!? And the Consumption Behaviors That Come With Marriage ~ Bride Price? Groom Price? What About the Funds? ~
6. October 15, 2025

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   Data Reveals Generation Z Across 10 Countries: What Are the Values of the Youth Shaping the World? ~ Unraveling Generation Z Lifestyles Through Country Comparisons ~
7. October 15, 2025

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   Understanding Generation Z Around the World: Country-Specific Trends Through Values and Daily Life
8. August 25, 2025

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   HUMAN AFTER ALL: Closing Asia’s Well-being Gaps
9. May 2, 2025

   Column USA

   [US] Parenting Values from an American Child’s Room
10. March 21, 2025

    Column IDN

    Halal Playbook: 4 Surprising Types of Indonesian Middle-class Muslim You Should Know
11. March 13, 2025

    Column THA

    [Generation Z in Asian Countries] Thailand : The Work Style Generation Z is Seeking – Focus on Young Women Starting Their Own Businesses
12. February 24, 2025

    Column IND

    The next preferred car type by Indian Consumer (Chart of the Month Feb)
13. December 23, 2024

    Column CHN

    [China] The Current Situation of Chinese Consumers in a Sluggish Economy