Distribution / Retail / Restaurant

By leveraging our strengths in consumer databases and data analysis technologies, the INTAGE Group can help clients increase sales by acquiring customers through differentiation in product development and store management as well as by increasing such factors as frequency, points and unit prices by proposing new purchase experiences based on value.
We will continue to partner with retailers to improve their profits and realize sustainable growth.

Characteristics of INTAGE

Consumer database

INTAGE owns databases that allow users to understand market trends and the competitive situation as a time series. Analyzing these databases enables you to see how consumers use different business categories and choose different products depending on their lifestyle.

One of the largest group of survey respondents in the industry

INTAGE has one of the industry’s largest number of online survey respondents. As such, you can also use this for customer consciousness surveys covering each store and each competing store.

Data usage technologies

We have a method for collecting and analyzing data from all stores. In addition, we can simplify the business flow with our technologies which predict customer DNA based on product DNA in conjunction with our extensive product information databases.

Business expansion support

Our project members offer not just analysis and reports, but also provide support for incorporating that information in actual on-site work. We will work with you to overcome your challenges until the system starts to work in everyday store management and product development.

Do you face any of these challenges?

• Challenge 1
  You are worried about continuing to understand the changes among customers.
• Challenge 2
  You want to make use of data
  but it lacks the know-how and the personnel.
• Challenge 3
  You expend too much labor on information preparation.

Challenge 1: You are worried about continuing to understand the changes among customers.

Amid the growth in online shopping and an increase competing stores, you wish to rethink whether your current stores still match your current customers. In addition, there are concerns about whether each of your stores has been built to match the tastes of customers in its service area and whether it is meeting the expectations and tastes of each and every customer, while you fully follow the principles of chain operation.

Let INTAGE do it for you! Approaches to the solution and effects of the solution

By analyzing our consumer databases, you will be able to see the trends, tastes and types of customers in each of your store’s regions. In addition, through comparisons with other business categories and competitors, you will be able to understand how consumers use different stores for different purposes, enabling you to identify needs that you are not currently covering and arrive at the direction of measures that you should be taking.

Service proposal

Challenge 2: You want to make use of data but it lacks the know-how and the personnel.

Do you have sales data and member data, but are not making full use of it? Or perhaps you are using a system from several years ago and are starting to feel its limits. Amid the big buzz about using big data, are you concerned that you may be missing out on the wave but don’t know what to do because you don’t have enough resources?

Let INTAGE do it for you! Approaches to the solution and effects of the solution

INTAGE supports the analysis of sales data and member data by tapping into our proprietary databases and technologies. By systematizing this, we reduce the burden of work. In addition, we propose how this can be used in everyday operations so that the analysis does not end up as a one-time deal.

Service proposal

Challenge 3: You expend too much labor on information preparation.

You recognize that there is insufficient preparation of information needed for MD work, product development and store development. The employee in charge inputs the attribute information, so you are hoping there is a better way in terms of continuity, repeatability and resources.

Let INTAGE do it for you! Approaches to the solution and effects of the solution

INTAGE has a wealth of product information and store information. In particular, our product information contains physical property information, functional value, lifestyle attributes such as health and exposure to information, which are considered as product DNA. Services that use such information will help you make use of that information and simplify your work.

Service proposal