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A leading company among Japanese marketing research companies

Let us introduce the solutions, market platforms, and research methods provided by INTAGE for marketing support.

Nationwide Consumer Panel Survey (SCI®)
52,500 people
Nationwide Retail Store Panel Survey (SRI+®)
6,000stores
Mighty Monitor Access Panel
million people

Solution

We offer a range of services which constantly capture the changing marketing environment such as consumer changes and the evolution of marketing related information.

We are highly effective in supporting our customers’ marketing activities by providing a variety of solutions to deal with the range of challenges in the marketing process and supporting our customers’ PDCA cycle at all phases from formulation of a strategy to the verification of its effectiveness.

Search by marketing process

Understand : We support the formulation of a marketing strategy with our research data which lets you understand the current status of the market and the consumers

Develop : By capturing insights from the behavior and awareness of the target, we support the process of "developing" the product, service and/or measures that will be accepted by the target

Deliver : We support the implementation of measures by "delivering" advertisement and promotion information extensively in accordance with the target’s needs

Measure : We support the review of strategies by "measuring" the effectiveness of the marketing measures after they were put in place and visualizing any issues

Marketing PDCA Management : Through the provision of a dashboard integrating various types of marketing data, as well as consulting services supporting you from the design of a vision to strategy and implementation, we support your marketing process management.

On the basis of our performance across a wide range of industries, we can propose a solution to address the challenges your company is facing.

Let us introduce our panel data, survey respondent, analysis service, etc. which form the basis of INTAGE solution research.

Consumer log data (chronological data)

SCI®(Nationwide Consumer Panel Survey) | i-SSP®(INTAGE Single Source Panel) | SLI®(Nationwide Female Consumer Panel Survey) | Media Gauge® TV | Kitchen Diary® | Mobile Kukan Toukei | Media Gauge® Dynamic Panel®

Consumer survey respondent

Ad Trace Panel® | Survey Monitor

Store data

SRI+®(Nationwide Retail Store Panel Survey) | SPI(Nationwide In-Store Promotion Survey)

Overseas market data

Phox Diver | ASIAN PANEL | Overseas Survey | Cross Border Spectrum Support

Platform utilization support

Data Analysis Service | di-PiNK®Open link in new window | Genometrics® | see-port® Analysis | ID-POS Analysis | Data Integration Service | INTAGE connect® | iTree® | Consumer 360° Viewer | i-Store DB® | Nationwide Advertisement Database

Let us introduce our variety of research methods from online research to the most recent non-verbal research for the purpose of understanding the consumer from a 360-degree angle.

Quantitative research

Online Research (Online Survey) | “Kimaru AI”（Package design optimization with AI） | “Real-time video evaluation” | Koko-Research(Smartphone research based on location information logs) | CLT (Central Location Test) | Mystery Shopping | Home Use Test(HUT) | Postal Survey | INTAGE Shoppers’ View In-Store Interviews | In-store Observational Survey

Qualitative research

Remote Interview | Focus Group Interview (FGI) | In-Depth Interview

Non-verbal research　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　　

Advertisement creativity assessment using facial analysis: Facial Compass