ASIAN PANEL
One of Asia’s largest survey panels, with over 15 million people
Service Outline
With over 15 million registered panelists in 12 major Asian countries, Asian Panel is one of the largest survey panels in Asia, and its extensive coverage and detailed profiling information make it uniquely capable of meeting your research needs in Asia. It is also useful for conducting
- surveys of people in hard-to-find or low-incidence segments
- surveys of people who meet specific criteria (in terms of occupation, life stage, interests, residential area, etc.)
In addition, we can also conduct research in other Asian, American and European markets through our extensive network of partners. Please contact us if you need help with any of the following:
- Gaining a deeper understanding of the lifestyles of Asian consumers
- Measuring the effectiveness of your marketing activities
- Ascertaining the strengths and weaknesses of your brand in the local market
- Checking how receptive local consumers are to a new product/service
Asian Panel Characteristics
A wealth of panelist attribute information
The Asian Panel can be utilized for questionnaire surveys of people who meet highly specific criteria for parameters such as occupation, life stage, hobby, or residential area. If requested, we can provide information on incidence rates based on the attribute information of registered panelists, so please feel free to contact us.
High-quality panelist management and survey operation
The Asian Panel is managed in accordance with the “ESOMAR 37”, 37 quality control items established by ESOMAR, ensuring the provision of high-quality data. Data quality is also secured through the use of our proprietary data cleaning technology, which excludes poor-quality responses.
Support for a wide range of surveys
In addition to conducting simple online surveys, we can also deliver insights on local consumers by capturing moments in their lives through image and video data that they provide with their smartphones. By leveraging the extensive array of services provided by INTAGE, such as diary surveys and package evaluations, we can meet a wide range of research needs.